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Bancassurance 乐鱼体育官网 in Europe Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

The Europe Bancassurance 乐鱼体育官网 Report is Segmented by the Type of Insurance (Life Insurance and Non-Life Insurance) and Geography (France, Italy, Germany, Finland, United Kingdom, and Rest of Europe). The 乐鱼体育官网 Size and Forecasts are Provided in Terms of Value (USD) for all the Above Segments.

Europe Bancassurance 乐鱼体育官网 Size

Europe Bancassurance 乐鱼体育官网 Summary

Europe Bancassurance 乐鱼体育官网 Analysis

The Bancassurance In Europe 乐鱼体育官网 size is estimated at USD 685.91 billion in 2025, and is expected to reach USD 857.23 billion by 2030, at a CAGR of 4.56% during the forecast period (2025-2030).

Bancassurance is a pivotal distribution channel for various insurance firms across several European nations. This model provides insurers with stable channels, all given to their bank partnerships, and taps into an existing customer base. Simultaneously, banks leverage these insurance offerings to diversify their portfolios and bolster revenues. Banks can reduce costs associated with selling their broader products and services by capitalizing on their established infrastructure and clientele. Regions such as Europe have witnessed a notable surge in bancassurance premiums in recent years, outpacing other insurance channels. While bancassurance already commands a significant share of insurance premiums, there remains ample room for expansion, particularly in non-life segments like motor and mortgage insurance.

With the rise in customer demand for digital options, banks are increasingly leveraging their virtual platforms to boost life and non-life insurance sales. This digital integration has become a vital growth tool, with the pandemic and subsequent shutdowns further accelerating the shift toward remote and digital preferences. The driving force behind this transformation lies in developing data-driven approaches, harnessing vast repositories of bank data, including transaction channels and customer behavior.

Europe Bancassurance Industry Overview

The 乐鱼体育官网 is moderately fragmented in nature. The report covers major players operating in the European bancassurance 乐鱼体育官网. Few of the major players currently dominate the 乐鱼体育官网. The players are expanding their 乐鱼体育官网 presence by securing new contracts and tapping into new 乐鱼体育官网s through technological advancements and service innovations. The major 乐鱼体育官网 players include Allianz, Generali, Zurich, AG Insurance, and AXA.

Europe Bancassurance 乐鱼体育官网 Leaders

  1. Allianz

  2. Generali

  3. Zurich

  4. AG Insurance

  5. AXA

  6. *Disclaimer: Major Players sorted in no particular order
 Europe Bancassurance 乐鱼体育官网 Concentration
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Europe Bancassurance 乐鱼体育官网 News

  • June 2023: Admiral Seguros collaborated with ING Spain for a digital bancassurance venture. The collaboration stemmed from Admiral Group's expansion of its distribution network with insurance solutions. This joint partnership led to the creation of ING Orange Auto Insurance, a digital product designed to revolutionize the insurance sector.
  • February 2023: European insurance group Talanx strengthened its regional presence in the Polish 乐鱼体育官网 by signing a ten-year bancassurance deal with Bank Millennium. This agreement expanded its portfolio in the life protection and non-motor business.

Bancassurance In Europe 乐鱼体育官网 Report - Table of Contents

1. INTRODUCTION

  • 1.1 Study Assumptions and 乐鱼体育官网 Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. 乐鱼体育官网 INSIGHTS AND DYNAMICS

  • 4.1 乐鱼体育官网 Overview
  • 4.2 乐鱼体育官网 Drivers
    • 4.2.1 Regulatory and Technological Developments
  • 4.3 乐鱼体育官网 Restraints
    • 4.3.1 Competition from Other Distribution Channels
  • 4.4 乐鱼体育官网 Opportunities
    • 4.4.1 Innovative Business Models will Create Opportunities to New Entrants
  • 4.5 Insights on Bancassurance Business Models
  • 4.6 Insights on Regulatory Trends Shaping the 乐鱼体育官网
  • 4.7 Industry Attractiveness: Porter's Five Forces Analysis
    • 4.7.1 Threat of New Entrants
    • 4.7.2 Bargaining Power of Buyers/Consumers
    • 4.7.3 Bargaining Power of Suppliers
    • 4.7.4 Threat of Substitute Products
    • 4.7.5 Intensity of Competitive Rivalry
  • 4.8 Impact of COVID-19 on the 乐鱼体育官网

5. 乐鱼体育官网 SEGMENTATION

  • 5.1 By Type of Insurance
    • 5.1.1 Life Insurance
    • 5.1.2 Non-life Insurance
  • 5.2 By Country
    • 5.2.1 United Kingdom
    • 5.2.2 Germany
    • 5.2.3 France
    • 5.2.4 Italy
    • 5.2.5 Finland
    • 5.2.6 Rest of Europe

6. COMPETITIVE LANDSCAPE

  • 6.1 乐鱼体育官网 Concentration Overview
  • 6.2 Company Profiles
    • 6.2.1 Allianz
    • 6.2.2 AXA
    • 6.2.3 Generali
    • 6.2.4 Zurich
    • 6.2.5 AG Insurance
    • 6.2.6 Credit Agricole
    • 6.2.7 Intesa Sanpaolo
    • 6.2.8 BNP Paribas Cardif
    • 6.2.9 CNP Assurances
    • 6.2.10 Aviva*
  • *List Not Exhaustive

7. 乐鱼体育官网 FUTURE TRENDS

8. DISCLAIMER AND ABOUT US

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Europe Bancassurance Industry Segmentation

Bancassurance refers to a collaborative setup between a bank and an insurance company, enabling the latter to offer its products to the bank's clientele. This report aims to provide a detailed analysis of the European bancassurance 乐鱼体育官网. It focuses on the 乐鱼体育官网 dynamics, emerging trends in the segments and regional 乐鱼体育官网s, and insights on the different types, along with key developments. The report also analyses the key players and the competitive landscape in the 乐鱼体育官网. 

The European bancassurance 乐鱼体育官网 is segmented by type of insurance and geography. By type of insurance, the 乐鱼体育官网 is further segmented into life insurance and non-life insurance. By geography, the 乐鱼体育官网 is further segmented into France, Italy, Germany, the United Kingdom, Finland, and the Rest of Europe. The report offers 乐鱼体育官网 size and forecasts for the bancassurance 乐鱼体育官网 in Europe in terms of value (USD) for all the above segments.

By Type of Insurance Life Insurance
Non-life Insurance
By Country United Kingdom
Germany
France
Italy
Finland
Rest of Europe
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Bancassurance In Europe 乐鱼体育官网 Research Faqs

How big is the Bancassurance In Europe 乐鱼体育官网?

The Bancassurance In Europe 乐鱼体育官网 size is expected to reach USD 685.91 billion in 2025 and grow at a CAGR of 4.56% to reach USD 857.23 billion by 2030.

What is the current Bancassurance In Europe 乐鱼体育官网 size?

In 2025, the Bancassurance In Europe 乐鱼体育官网 size is expected to reach USD 685.91 billion.

Who are the key players in Bancassurance In Europe 乐鱼体育官网?

Allianz, Generali, Zurich, AG Insurance and AXA are the major companies operating in the Bancassurance In Europe 乐鱼体育官网.

What years does this Bancassurance In Europe 乐鱼体育官网 cover, and what was the 乐鱼体育官网 size in 2024?

In 2024, the Bancassurance In Europe 乐鱼体育官网 size was estimated at USD 654.63 billion. The report covers the Bancassurance In Europe 乐鱼体育官网 historical 乐鱼体育官网 size for years: 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Bancassurance In Europe 乐鱼体育官网 size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

Bancassurance In Europe Industry Report

The Europe bancassurance 乐鱼体育官网, a blend of banking and insurance services, is witnessing robust growth, driven by the convenience and efficiency it offers to both customers and financial institutions. This 乐鱼体育官网 is segmented by product types including life insurance, property and casualty insurance, health insurance, among others, and by distribution channels such as retail banks, corporate banks, and online platforms. Geographically, while Western Europe shows 乐鱼体育官网 maturity, Eastern Europe offers significant growth opportunities.

The pivotal role of digital technologies in enhancing customer experiences and operational efficiencies continues to drive 乐鱼体育官网 evolution. Strategic collaborations and innovations in product offerings are key trends that enable bancassurance companies and banks to expand their customer base and improve service delivery. Despite facing challenges like regulatory complexities and 乐鱼体育官网 saturation in certain regions, the sector's future is promising with potential for expansion into untapped 乐鱼体育官网s and further digital transformation.

The Europe bancassurance 乐鱼体育官网 report is segmented by the type of insurance and geography. The 乐鱼体育官网 size and forecasts are provided in terms of value for all the above segments. Detailed statistics on the bancassurance in Europe 乐鱼体育官网 share, size, and revenue growth rate are available in Mordor Intelligence鈩� Industry Reports. Access a sample of this industry analysis as a free report PDF download to gain comprehensive insights into the bancassurance landscape.

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Bancassurance In Europe Report Snapshots

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Bancassurance 乐鱼体育官网 in Europe Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)